Each multivoter belongs to groups, according to the topics he or she likes, and gives his or her opinion during the sessions created by the opinion leaders of each group. Thus, Multivote acts as a trusted third-party which links the opinion communities with the opinion leaders coming from diverse backgrounds (media, politics, companies…).
While a citizen acts once every four or five years, the multivoter, on the contrary, has the power to change life at all times. Each voice counts and gives birth to in-depth discussions and, afterwards, concrete actions. For example, Multivote has enabled M.Montebourg (french politician) to target the expectations of his community. Bouygues had the possibility, thanks to the votes among the company, to refine its strategy, and l’Equipe 21 to enrich its editorial content according to the audience needs. In order to go further, Multivote offers the opinion leaders the possibility to launch petitions to commit the multivoters for a future that fits their values
The opinion leaders will have a double interest in Multivote. Not only may them collect the opinions and act legitimately, but they may also learn more about their community. Indeed, each multivoter, thanks to games and missions to accomplish, is incited to qualify oneself. While guaranteeing the anonymity of the votes, Multivote gives the leaders access to precise and complete CRM data (age, gender, geolocation, socio-professional category…) and to the results of the votes in real time.
Therefore, Multivote fulfills TWO WISHES : GIVE POWER TO THE VOTERS, AND ENRICH THE KNOWLEDGE OF THE LEADERS.